Joani St Cliere

I started life in the Fashion Industry, having taken a degree in Fashion Marketing and Business Studies; I worked as a Buyer and a Fashion Designer in the head offices of several main fashion companies including Selfridges, Top Shop and Principles until I had my first daughter – Jasmine. I soon realised that for me the pressure of a highly demanding job which required long working hours and overseas travel was impossible to juggle with a small baby, I was working a minimum of fourteen hour days each week and was thoroughly miserable. Throughout my office job days, I had continued to dance and exercise and decided that I would train to teach others something I felt truly passionate about.

When Jasmine was six months old I trained to become an aerobic and fitness instructor – it was the best decision I ever made! During this busy time, I also gave birth to Amber, which made my family complete! I finally had found the job I always wanted. Although my very first class was held in a tiny village hall and consisted of just six people, including my mum and two sisters, I was happy! I was finally doing what I wanted to do and the classes moved from strength to strength. I gradually built up my teaching portfolio; my dream was to be able to offer a comprehensive timetable of classes in the Essex area.

As my classes grew I continued my education by studying to teach Yoga, Pilates, Ante and Post Natal, Boot Camp, Spirals, Zumba and a variety of other forms of exercise and fitness. That was all long time ago…… I now teach full time and I simply love what I do, I feel very lucky to be in this position. My work and family life is now in a healthy balance for me. I currently teach 20 regular classes per week.  I have worked for many different clubs in my time, gaining invaluable experience along the way, but I firmly believe that there is nothing quite like working for yourself!

During this time, I became more interested in the therapeutic and clinical aspects of fitness so I trained and qualified as a Level 4 Back Pain Specialist, Alignment Therapist and a Stress Incontinence Specialist – there are not many of us in the industry so I now have a busy timetable of classes specifically designed to help people with back problems and other muscular or mechanical health issues and that certainly keeps me busy!  I was also the first Zumba teacher for the South East area and Zumba has continued to be an absolute joy to teach. I am a fully registered Personal Trainer, and Level 3 Studio Professional. I am also a fully qualified Assessor and Verifier for the Active Leisure Sector and in 2009 I graduated with honours for my BA hons Degree in Learning, Research and Technology.

In June 2017 I hope to complete my third year studying for a BSc in Sports and Exercise Performance and it is my intention to continue to study an MSc in Physiotherapy which should take me a further two years.  In the mean time I continue to teach classes but also work part time at a local hospital as an Assistant Physiotherapist which has been an incredible experience.

During my spare time, I love to take my three dogs out walking around the lovely countryside we have here and spending time with the people I love. My favourite things in the world are my two beautiful and talented daughters: Jasmine and Amber and my amazing, supportive partner and soul mate James – but am also very partial to Champagne, Chocolate and King Prawns, in that order of course!

Please email if you have any questions….I’d love to hear from you!


Zumba, Pilates, Yoga plus Bootcamps and much more!